With Centra integrated to Rule, you can collect order history, customer, product, and behavioral data, which gives you insights for segmented, personalized, automated, and data-driven communication.
Tag in Rule | Data sent to Rule | Description |
OrderCreated | Subscriber & Order Data | When one or more items have been added to the shopping cart and the order has not yet been completed |
OrderCompleted | Subscriber & Order Data | When the order is completed in the e-commerce |
OrderShipped | Subscriber & Order Data | When an order is shipped |
RefundCompleted | Subscriber & Order Data | When a product is returned |
Newsletter | - | Customer has clicked to receive newsletters via the website or checked that they want newsletters in the checkout flow |
If you manually confirm orders in Centra
OrderPlaced | Subscriber & Order Data | When the order is placed in your e-commerce |
OrderCompleted | Subscriber & Order Data | When the order is manually confirmed in Centra |
Installation
Activate in Rule
Click the dropdown menu > then Settings
Click on "Developer" > Create a new API key > Name the API key > Copy the API key to use in your Centra account
Activate in Centra
Log in to Centra
Choose the features and settings you want and press "Save".
Once you are done with your settings, make a test call to Rule for all your flows, then you will be able to see in your Rule account which data you are receiving and to which tag.
You can read more about Centra's integration on their website.
Data fields sent to Rule
Order.Number
Order.Firstname
Order.Lastname
Order.Date
Customer.Number
Customer.Language
Order.Street
Order.City
Order.Zipcode
Order.State
Order.Country
Order.Company
Order.Tele
Order.Subtotal
Order.Discount
Order.Shipping
Order.Total
Order.Vat
Order.Vatpercent
Order.PaymentMethod
Order.DeliveryMethod
Order.HandlingAmount
Order.TaxDeductionAmount
Order.SubtotalAmount
Order.DiscountAmount
Order.ShippingAmount
Order.TotalAmount
Order.VatAmount
Order.Currency
Order.<attribute>_<element>
For tax deduction
Order.TaxDeduction
Depending on the setting in the plugin if it is OrderCreated
Order.CartUrl
Only for OrderCompleted
Order.Handling
Order.BillingFirstname
Order.BillingLastname
Order.BillingStreet
Order.BillingCity
Order.BillingZipcode
Order.BillingState
Order.BillingCountry
Order.BillingTele
Order.BillingCompany
Order.Carrier (If we have a delivery (OrderShipped))
Order.Trackinglink (If we have a delivery (OrderShipped))
Order.Trackingno (If we have a delivery (OrderShipped))
Only for RefundCompleted and ReturnCompleted
Order.RefundValueTotal
Order.RefundHandlingCost
Order.RefundHandlingCostAmount
Order.RefundReturnCost
Order.RefundReturnCostAmount
Order.RefundCurrency
Order.RefundValueTotalAmount
Order.RefundValuePcsAmount
For each item
Order.Brands
Order.Types
Order.Sizes
Order.ProductCount
Order.IndividualProductCount
Order.Names
Order.Variations
Order.Collections
Order.Skus (not for returns)
Order.Products (not for returns)
Order.RefundValuePcs (only for returns)
Customer registered
Customer.Firstname
Customer.Lastname
Customer.Language
Customer.Tele
Customer.City
Customer.Country
Customer.Zipcode
Customer.Address1
Customer.Address2
Additional order fields for OrderCancellation
Order.AdditionalMessage
Order.CompanyUrl
Newsletter
Can be empty depending on how the registration is done
NOTE: If this is in a separate option for "I want to sign up for newsletters" on the website, where they only fill in their email or if they choose to sign up from the checkout.
Contact.Language
Address.Firstname
Address.Lastname
Address.Street
Address.City
Address.Zipcode
Address.State
Address.Country
GiftCertificate Common Order fields + GiftCertificate fields
GiftCertificate.Name
GiftCertificate.Code
GiftCertificate.Link
GiftCertificate.Message
GiftCertificate.Date
GiftCertificate.DueDate
GiftCertificate.Description
GiftCertificate.Friend
GiftCertificate.Currency
GiftCertificate.Value
GiftCertificate.ValueAsNumber
Forgot your password?
Customer.Firstname
Customer.Lastname
Customer.Language
Customer.Tele
Customer.City
Customer.Country
Customer.Zipcode
Customer.Address1
Customer.Address2
Customer.PasswordRestoreLink
Back In Stock
Product Alerts is an API developed by Rule that keeps track of product inventory status through e-commerce systems, the product information is sent to Rule through automations.
There is a standard connection between Centra and Rule to get started with Back in Stock. Start by activating the integration in Centra.
Read more in this guide.
When is product data sent to Rule?
When a customer is monitoring a product
When the product is back in stock
When Back in Stock is active in Centra, automations need to be set up in Rule.