Labels are used to organize and structure campaigns in Rule
in a flexible way. The same campaign can have multiple labels at the same time, making it possible to categorize campaigns based on several different needs in parallel. This could for example be campaign type, season, channel, or team.
Examples of labels could be Promo, Black Friday, Newsletter, CRM, or Loyalty.
Create a Label
Labels are available as a tab in Settings.
There, you can create a new Label and name it.
Add Labels to campaigns
At the moment, labels can only be added to campaigns in Drafts.
Add labels to campaigns in your list by clicking Add label in the Labels column on the right side of the campaign.



