Once everything is set up, remember to validate the settings by emailing support@rule.se and tell us which domain you wish to use.
The settings are configured with your domain name provider. Remember that it needs to be a valid and functioning domain.
If you send campaigns and mailings from multiple domains, you will need to follow these steps for each domain and then provide them to us.
If you’re unsure how to apply these settings with your specific domain provider, please contact them for assistance in their platform.
Why does this need to be done?
At the beginning of 2024, new requirements were introduced by major email clients, including Google and Yahoo. This means that when an email is sent through a service like Rule, specific settings must be configured for the email to be delivered.
These settings allow email clients to verify that it is you — and not an unauthorized sender — who is sending the email through our service.
Since the change needs to be made on your domain name, you will need to log in to your DNS hosting provider, for example Loopia.se, which we use in this example. In most cases, the internal IT department manages the company’s domain and can assist with configuring SPF or checking that it is set up correctly.
VALUES
Type | Record | Value |
CNAME | rm.example.com | to.rulemailer.se |
CNAME | keyse._domainkey.example.com | keyse._domainkey.rulemailer.se |
TXT | _dmarc.example.com | v=DMARC1; p=none; rua=mailto:dmarc@rule.se; ruf=mailto:authfail@rule.se |
Exchange example.com with you own domain.
SPF and MX Records
SPF (Sender Policy Framework) is a simple and effective way to increase the chance that your newsletter ends up in the recipient’s inbox instead of being flagged as spam.
In short, it is a system designed to improve email security and prevent others from pretending to send emails in your name. With SPF in place, your domain determines who is authorized to use your domain as a sender.
Read more about what SPF is here.
Domain name: An organization’s public services (such as email and websites) and individual computers can often be accessed using the domain name.
When you send emails through Rule, it’s important that you “authorize” our server to send emails on your behalf.
Example: nyhetsbrev@yourcompany.com
A Canonical Name record (abbreviated CNAME record) is a type of resource record in the Domain Name System (DNS) that is used to specify that one domain name is an alias for another domain (the canonical domain) in your DNS.
Settings
Log in to your DNS and select the domain name you want to use as the sender
Click DNS-editor
Add subdomain
Subdomain : "rm"
Type : ”CNAME”
TTL : "3600"
Data : "to.rulemailer.se"
DKIM
DKIM (DomainKeys Identified Mail) is an authentication technique that verifies that an email message has indeed been sent by a legitimate user of the sender’s address.
Its purpose is to prevent email forgery, also known as spoofing (communication sent from an unknown source disguised as a source known to the recipient).
Rule supports DKIM, and to set it up, you need to add a CNAME record.
Settings
Add subdomain
Subdomain : "keyse._domainkey"
Type : ”CNAME”
TTL : "3600"
Data : "keyse._domainkey.rulemailer.se"
DMARC
DMARC (Domain-based Message Authentication, Reporting and Conformance) is an additional method to verify incoming emails by authenticating the sender’s domain. DMARC is especially important for emails sent to Outlook/Hotmail.
Settings
Add subdomain
Subdomain : "keyse._domainkey"
Type : ”TXT”
TTL : "3600"
Data : "v=DMARC1; p=none; rua=mailto:dmarc@rule.se; ruf=mailto:authfail@rule.se"
Validate settings
Once this is set up with your domain provider, you can test the settings here.
If everything shows as fully green, contact our support to validate it by either clicking the link or emailing support@rule.se
