In this article we will go through how to integrate Triggerbee with Rule.

We will cover:

1. About the integration
2. Installation
3. Abandoned cart

About the integration

With Triggerbee you can convert more visitors into loyal customers. Triggerbee's software is installed on your website and tracks activity from your visitors. This allows you to use the data you collect to create personalized experiences that engage, convert, and increase customer loyalty.

Through TriggerBee, you can among other things:

• Create contacts in Rule based on forms and surveys on your website.
• Update contacts with subscriber data using forms — for example, their birthday, gender, or phone number — which you can then use to segment subscriber groups.
• Update contacts in Rule with behavioral data from your online store — for example, which UTM tag a purchase came from or which product category the contact shows interest in.
• Display campaigns on your website based on the tags and segments you have in Rule — such as member offers or winback messages for those who haven't made a purchase in a while.

Installation

Follow the steps below to activate your Triggerbee tracking:

Click the dropdown menu > then settings

Click on 'Integration' and then activate Triggerbee tracking

Then click on 'Developer' > Create a new API key > Name the API key > Copy the API key to use in your Triggerbee account

Abandoned cart

Through Triggerbee, you have the ability to have a forgotten cart if your e-commerce platform lacks that feature. To get started, follow the steps below:

1. Create a new tag and name it 'cartinprogress' in lowercase
2. Once you have connected Triggerbee, click on 'Custom fields', where you should have a 'Group' called 'Triggerbee'. Inside that group, create a new custom field and name it 'Products'.
3. Contact Triggerbee at support@triggerbee.se and order a test call to Rule. When the data comes in correctly, you can order a template for abandoned cart at support@rule.se
4. Once abandoned cart is active between Rule and Triggerbee, you can set up the automation. Learn more about how to do it here!